The Standard Drop Vol. 1 - "The Standard Never Dies" Crewneck

Featuring a watercolor-style graphic of a skeletal fisherman fighting a fish at sunset, The Standard Never Dies represents a mindset that outlives the individual - the pursuit, discipline, and obsession with earning the next catch. 

constructed with heavy weight materials for premium comfort and everyday wear. 

The Standard Drop clothing line is an upgrade from our previous; no more mass manufacturing, every individual item is made one at a time in house and packaged by hand. This is the new standard. 

Hand Pressed in Eastern North Carolina